Longaberger Review – Is Longaberger Baskets a Scam?

Longaberger Review, Read this before Joining


If you’re reading this review, chances are you’re looking for some information on Longaberger and thinking about becoming a distributor. Before you do, I want to encourage you to read this entire review so you can make an educated decision about the company and opportunity. In this third party review, I’ll cover details about the company itself, the products, the Longaberger compensation plan and whether or not it is a scam.

longaberger review

First Things First, Who Is Longaberger?

Before I go into any information about the company itself, it’s important to note that Longaberger is most definitely not a scam but a very credible company that’s been around for 35 years.

Longaberger is a company that sells handcrafted baskets and other home products through a network marketing business model. Founded by Dave Longaberger, the company is a family owned business.

The company is based in Newark, Ohio and operates in all 50 states of the country. There are over 45,000 distributors selling Longaberger products to their friends and family. Currently, the company is being led by Dave Longaberger’s daughters, CEO Tami Longaberger and Rachel Longaberger Stukey.

For Those Who Prefer To Watch Than Read:


What Does Longaberger Market?


Longaberger’s original and flagship product is their handcrafted Longaberger baskets. There are many different styles to choose from including traditional styles, seasonal baskets, American Valor designs which incorporate military colors and insignias and much bigger storage baskets.

In addition to their line of baskets, Longaberger also markets basket accessories, pottery, handbags, assorted comfort foods and Collector Club Memberships, which gives members immediate access to exclusive products, offers and members-only information. Overall, the products look like they’re high quality products.

longaberger review

The Longaberger Compensation Plan

You can become a Longaberger distributor four different ways including a basic free membership (which is only for a limited time), a $49 Easy Start Kit, a $229 Business Basics Kit or a $459 Business Builder Kit.

The main difference in the Kits is the amount of products you get in your start-up box. For people who want to get a Business Basics Kit or a Business Builders Kit but are on a tight budget, there is a six-month payment plan available.

There are several ways you can build a Longaberger business including sharing products one-on-one, home presentations and using your company replicated website to sell products online.

There are a couple of ways you can earn income including 25% commissions on your personal sales, a team bonus based on your team’s growth, monthly sample discounts and company incentives.

You can also earn hostess dollars, perks and rewards for hosting home parties. For the right person, Longaberger can be a fun and lucrative home business.

Is Longaberger Scam?

As mentioned at the beginning of the review, Longaberger is not a scam.

They have a 35-year track record, good products and a solid compensation plan. However, it’s important to note that those things aren’t enough to guarantee your success.

While having a credible company that supports you is obviously important, at the end of the day, your success will depend on your ability to sponsor new people into your team, sell products and build a productive team.

To do that, I recommend that you leverage an effective attraction marketing system that allows you to brand yourself and generate leads. If you can combine offline team building activities with online lead generation, you can very well be on your way to building a wildly prosperous business.

Longaberger Products


The Longaberger Company traces its origin to a hard working family in Ohio, which learnt and started to make handcrafted baskets. The production was increased as the demand picked up and new marketing strategies were thought of. The Company now has tens of thousands of consultants, who help sell their products.

The products include-

Baskets: Sort and store baskets help you in storing, Lilac Baskets. Picnic baskets, Baskets for Easter and other occasions are also in the inventory and even vases!! To Go Baskets and baskets for shopping are light, flexible but strong Mapel weaved.

Pottery: Traditions Pottery in different colors and sizes in woven design, like Bowls, Fruit Stands, Beverage Chilling, Egg Platters, 1 Pint Crocks, Baking Dishes, Casseroles, Pitchers, Dinner Ware, Butter Dishes, Cream and Sugar sets, Divided Dishes, Pie plates etc.

Wrought Iron Accessories: Bread Basket racks, Coffee table, Wall racks, Napkin holders, Tables, Beverage Tubs, Book cases, , Plant stands and others.

With Longaberger Company it is possible to either to work part time to add to your income or work full time as a consultant by generating business for the Company.

Longaberger Company prefers Party Plans for generating business and the Company Consultants will help you to organize the parties.

No inventory need be kept by the Companys Consultants. As a result of sales done. you will also be able to get Company products at good discounts. It is good to know that the initial big break thru for the Company products came via Party Plans, when the Company was founded. Company’s products are also available thru various stores and outlets.

The following is a 3 steps proven strategy which many industry leaders have used:

1) Branding Yourself – Be a leader and provide value to the online community, this way your prospects will trust you and find value in associating with you. This works by you initiating to open yourself to the community, where they can learn about you and getting to know you.

People do business with people not with business opportunities or products, this explain why you need to constantly promote yourself and build relationship with your prospect.

2) Online Training Resource – You will need these resources to update you on the latest strategies and methods that are working for the top earners. This will add value to you as the leader and personal branding.

These resources will update you on the latest tools to use with the maximum leverage. From these resources, you will be able to generate endless leads to explode your business.

3) Automated Marketing System – This is the critical component that you must have to do well in the online marketing industry. A good system will be able to setup for you a customized landing page with a sales funnel that will convert your leads and prospect into paying customers or cash flow for your business.

Longaberger Conclusion

In conclusion, Longaberger is a legitimate business that has been on the scene for sometime now.

That being said, it is still a MLM or multi level marketing opportunity. With a MLM you are typically encouraged to start prospecting within your family and friends and often asked to attend hotel meetings. You may also be encouraged to have meetings in your home to promote the opportunity or the products.

It is up to you to determine if you see yourself working within this type of system.”

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Longaberger Scam